MS Challenge Preparation

I have completed two twelve mile training walks which is in
preparation to completing the MS Challenge three day 50 mile walk which starts in just one week. This time next week I will have completed just 20 miles of the 50. I know that the first day isn't going to be too difficult but the
other two I am not so sure about. I have purchused and broken in two pairs
of sneakers, have stocked piled some moleskin, gotten enough shorts and
t-shirts to make it through the weekend. The only thing left to get is Body
Glide, ever heard of it? Me neither but I plan on purchasing it and using
it. Any other suggestions for a more comfortable walk from experienced
althetes, which I am not, are being accepted and will be appreciated.

When I registered for the MS Challenge Walk, I took on not one, but two significant challenges: to complete the rigorous event, and to raise money funding services and research to help create a world free of multiple sclerosis. At some point during the MS Challenge Walk, my feet might ache or I might feel tired, but my thoughts will never be far from those who must every day move forward with the fatigue, immobility, and other symptoms of multiple sclerosis. I still feel forunate enough to not have any one in my immediate family with MS but I am starting to realize that more people have it then I ever thought. I hope that my walking now helps them and their families in the future.

That's why I'm asking you to support my fund raising efforts with a tax
deductible donation.Please make a donation on by my behalf or campaign for donations on my behalf by forwarding this email to all your family, friends and co-workers
because they that might be interested in donating to this charitable cause
also. All help is appreciated.

It's faster and easier than ever to support this cause that's so important
to me. Simply click on the link at the bottom of this message. If you
prefer, you can send your contribution to the address listed below.

Any amount, great or small, helps to make a difference in the lives of
people living with MS. I appreciate your support and look forward to letting
you know how I do.

Click here to visit my personal page.
If the text above does not appear as a clickable link, you can visit the web address:
http://main.nationalmssociety.org/site/TR/Challenge/MAMChallengeWalkEvents?px=5329348&pg=personal&fr_id=8862&s_tafId=72450

Click here to view the team page for Scrap Dogs
If the text above does not appear as a clickable link, you can visit the web address:
http://main.nationalmssociety.org/site/TR/Challenge/MAMChallengeWalkEvents?team_id=101716&pg=team&fr_id=8862&s_tafId=72450

My Junior Golf Pro!

My Junior Golf Pro, Ashley, took first place in the Wanumotonomy Junior Golf Championship today for girls aged 11 to 14. It was a beautiful day for golf on the windy hill. The course lived up to its name today. There was a consent wind coming out of the southwest which kept the temperture just right. She made some nice long drives, a awesome chip shot on 14 and some descent putts which all added up to a great day of winning golf.

Between this championship title and placing third in the Rhode Island Womens Golf Championship you would have to say that 2008 was a season to be remembered.

Golf anyone?

My MS Challenge Participant Page

My Participant Page were you can make a donation to my fundraising efforts for the MS Challenge is
http://main.nationalmssociety.org/goto/janeroggero


I appreciate all the help. Thank you.

Training for MS Challenge

Training success.

I have completed two weekend walks of 10.5 miles and 12 miles. The first walk of 10.5 miles I completed close to home but the second one of 12 miles I walked 6 miles away from home and back. I needed to leave my comfort zone and safety of my neighborhood and I was OK. I took a day off after the 12 miles for recovery but walked the next day and will continue to walk on a training schedule because I vowed to train up to the walk. Its only two weeks away. Yikees.

I have said before I am forunate not to have anyone close to my family with MS but during my fundraising efforts I have found that many people I know have family members or friends that suffer with MS. These are the people that I am walking for and for those that are suffering with the emotional lose of family members that passed due to MS. I don't want them or anyone else to suffer in the future. If me doing this can help in the future then I know I am helping now.

More to come on this.

Unique Packaging

Does anyone want to discuss the most unique packaging they have seen?


Included in this discussion can be retail packaging used by a retail store - big or small - or product packaging used by a manufacturer - big or small.


Well, I am a fan of color so the more colorful the better.

A current customer of mine that owns two retail store locations opted to print his two logos, one on either side, of a plastic bag. Doing this allowed him to order a higher inventory level and save funds. The logos are very different then each other in color (4 colors each) and design but when placed on either side of the bag it doesn't matter. In this time of economic uncertainty its a sound financial decision that allows for advertising of both locations. One of the logos incorporates his physical location with the name of his store and the other incorporates his store sign with a basic graphic that relates to the product he sells. His logos are eye catching and memorable. So for a favorite financially designed custom bag this wins.

I have seen so many complete match packaging compaigns while working with Gift Box Corporation that I don't even know where to begin. Some very talented graphic designers, store owners and sales reps have put together packaging that has left an impression on me. Currently there is pictured in the GBC 2008/2009 catalog a selection of packaging used by Studio U that is very color and very visually intersting because of the colors and shapes that have been printed on not just eurototes but on gift boxes as well. Their multi color eurototes allow them to use several different colors of coordinating tissue papers making the final product simple and elegant or bright and colorful. So this is a favorite for bright and colorful. Of course there are so many that use color including 4 color process designs that I could go on forever.

I am bias to Gift Box Corporation manufactured one and two piece gift boxes but for retail packaging they are the best in the world. Quality is superior to any other. The colors are trendy. The hot stamping charges are minimual allowing the customer to imprint their logo making it their own. Where can you advertise your name for $24.00 and reach a minimum of 1000 people? A well done and eye catching store logo leaves an impression.

I have really been concentrating on retail products outer packaging when looking through stores. I pick out a product that stands out and determine why. Is it the colors, the packaging or product. I have found that the more color of course that catches my attention but also seeing the product is more important to me. I don't have to actaully see the product because if its a closed package then I like to see the product pictured on the outside of the package. Toys are a great example of this. Ever notice that in a toy store that most products are there out in the open for all to see. The manufacturers are catering to the kids. Children don't read they see and touch. And aren't we all just kids grown up? Manufacturers have to keep that in mind at all times. Product packaging has to be graphic, colorful and informative. My favorite in this product packaging catagory would be most toys.

What is your favorite?

The First of Many

The first donations came in today on my MS Challange personal page. Please take the time to review my page, my thoughts expressed on the page and consider making a donation to a very good cause.

I am taking the challange how about you?

The actaul links below don't seem to be working properly sorry!

My Personal Participant Page is http://main.nationalmssociety.org/site/TR/Challenge/MAMChallengeWalkEvents?pg=personal&fr_id=8862&fr_id=8862&px=5329348



or the main event page at http://main.nationalmssociety.org/site/TR/Challenge/MAMChallengeWalkEvents?team_id=101716&pg=team&fr_id=8862



and of course our Scrap Dog Team page at http://main.nationalmssociety.org/site/TR/Challenge/MAMChallengeWalkEvents?team_id=101716&pg=team&fr_id=8862

Christmas List

Your Christmas Shopping List should begin with wrapping paper, tissue, bows, boxes and then something pretty for you and everyone else on your list.

Its time to gear up for the Christmas season. Your customers are going to expect the most for the money they spend in your store this year more then ever before. Wrapped gifts will be at the top of their lists.

Pretty wrapping papers over quality gift boxes with colorful tissue inside and exquisite bows on the outside. And you say no way too expensive. A little attention to details and a few extra cents given back to the customer these days go along way. Even myself with all the samples at my finger tips looks for that quality of service. Don't you? Think about your customer. You go back to the stores that give you their undivided attention and quality of service you demand. You think you provide that service to your customers, Do you? And if you do, Don't you think they are going to come back again and again for it, Just like you.

Just a month later

Well, Summer has come and is almost over so quickly and yet business still moves slowly.

Over a month since my last blog and it seems so long ago.

With the release of the Gift Box's new catalog and existing customers still wanting to reorder packaging the summer has moved along for me. I have been working hard with two new customers that wanted custom packaging, my favorite! Those projects have taught me a lot just like all new demands do. Its what I love about my job. I learn new aspects of packaging design, requirements, fulfillment and customer demands with every appointment.

The story about the custom packaging for one of those customers!

A web site that sells lingerie will be offering a complete gift box packaging. The packaging will include a gift box, tissue paper, notecare and envelope and a pre-tied fabric ribbon. I have been working on pulling together quotes for custom boxes, custom assembled bowes, notecards and envelopes (not my expertise), and folded tissue paper all assembled inside the colapsed box and shrinkwrapped for months. I did it. The boxes were the customers biggest problem because of the configuration when folded and shrinkwrapped didn't keep the integrity of the box. Multiple folds in a folding box just doesn't work. So I worked with a box manufacturer and designed boxes that did not need to be folded and assembled by the end user. Our boxes are similiar to an apparel box or sometimes known as a pop-up box. The quality of the box and the presentation worked much better then their original designs supplied by another packaging distributor. The cost of the custom boxes become a concern but that concern soon vanished when my custom box price was less then their original stock box price. Their custom assembled bow now costs less then their original too long length of ribbon also. Stock tissue is stock tissue but getting folded was a big concern for me. Notecards and envelops were not something I had sold before but just like anything else. I asked for a few quotes and went with the best price. All said and none, I pulled together some old resourses from a previous life and was able to get the fulfillment done for much less then they had gotten before. Delivery of this product is slated for Mid September. My customer will receive 3 sizes of boxes, each collapsed box will contain tissue, notecard/envelope and a ribbon hank with an assembled bow all inserted into the bottom side wall of the box and then the top will lay on top of that collapsed and then shrinkwrapped. A final presentation fight for a King buying something pretty for his Queen. Their customers couldn't ask for a better presentation at a cost that is sure to please them.

I will provide pictures and additional information as this project progresses.

I look forward to working with this customer for years to come.

MS Challange Walk

I am training for the MS Challange Walk being held in Cape Cod in September.

My job actually helps me in my trainging, You ask how? Cold calling! I walk to store after store carrying a bag full of catalogs. It really can be a test of endurance both physical and mental. I am strong so the carrying of the catalogs and walking isn't as bad as the rejections that I receive from potential customers that do not want my catalog.

That's OK. I walk on.

If you are interested in supporting me in my walk for MS, please visit my donation page at .

I will try and update this blog with information concerning my training and the final walk!

As of today, I generally complete 3 to 4 five mile walks a week plus my cold calling walks daily but I have completed one 10.5 mile walk and felt as if I could have made it to 20 miles without much problem. Of course the next day might be a problem. We sill see.

This weeks short training took me for a 5+ mile walk along Newport, RI's scenic Cliff Walk and back along the famous Bellevue Avenue. It was a beautiful afteroon with my two children walking with me.

This weekend I am going for 14 miles.

Any past walkers out there? Suggestions and helpful hints appreciated.

Quotes, Quotes, Quotes

I love giving out quotes. Quotes for bags, boxes, ribbons, labels, stickers, tags or anything to do with custom packaging.

Do you use custom packaging or need custom packaging? Yes you say then ask for a quote. Keep me and my Gift Box colleages busy.

You might learn that you are currently paying too much for your existing packaging or that you can afford the packaging you've wanted for so long. Give us a try.

If you are in Southern New England give me a call 401683-5377 or call 1-800giftbox to find out your local representative. It might just save you a dollar or two in this tough economic times and that alone will be worth the call.

At the very least you will get a new 2008 Gift Box Catalog to review.

Jr Labels makes it to QVC with help from Roseberry Winn Pottery

JR Labels makes it to QVC with the help of Roseberry Winn Pottery!
Roseberry Winn Pottery from Tiverton, RI made their debut on National TV this morning at 6am with their beautiful pottery pieces.
JR Labels made their debut too because on the bottom of every piece of pottery was Roseberry Winn Pottery's clear label with their logo printed on it that JR Labels made.


It was great watching Michael Winn and Bruce Roseberry the artists and owners of Roseberry Winn Pottery and my customers make their debut on TV with some of the pieces they have designed but it became really exciting when the hostess turned over their piece to show that the piece was hand signed by the artist and there was the label I had made for them! "There's my Label, There's my Label, There's my Label!" is all I could yell.


I ordered the hostess bowl pictured below while Michael and Bruce were on air. I know, I know I could have driven right over the bridge and purchased on in their studio but the excitement of the moment got to me and I had to order.

You should order too. Follow this link QVC.com Recently On Air to see the other products they premeired today on QVC and place your order for my label - I mean their beautiful pottery.
I just went to the QVC web site and there on their website is my label too!

Northeast Market Center Show

Gift Box Corporation will be exhibiting at the Annual Summer Holiday Show being held at the Northeast Market Center (The Center) from June 21 to 25th. We will be located in Room 318.

GBC has published and released their new 2008-2009 Retail Specialty Catalog. Come by the show and pick up your new catalog and take advantage of the many show specials being offered.

Request an annual usage quote and determine where you can save on your retail packaging.

Also ask about our Fall Dating Program, Do you qualify to receive your retail packaging prior to Columbus Day and not pay for it before December 27, 2008. That's right at least 60 days of selling products before paying for your packaging expenses. Are their any other packaging companies that offer that?

Looking forward to seeing you all there.

www.northeastmarketcenter.com

Can't Wait for the New Catalog

Only a little longer until Gift Box Corporation releases it new 2008 Retail Packaging Catalog and I can't wait!

It's like getting a new job, or like the first day of school, or like trying a new flavor of ice cream or riding a bike for the first time. You just don't know what to expect.

It's a learning curve that I can't wait to begin. New products, new prices and new opportunities to hand out catalogs to all packaging users.

Will it look better then all of our competitors? I expect it will. Of course I am partial. I think our catalogs have always looked better. Gift box's catalogs are at least complete. They offer complete information on all stock products and options. I am not too sure but I don't htink our competitors do.

Do You want a catalog? Just ask for one. If you are located in Rhode Island or Massachusetts leave a comment here, or call 800-giftbox or request one on their web site - www.800giftbox.com.

I can't wait. I can't wait. I can't wait. Can you?

Plastic Bags - Who's mistake?

I will start off by saying it was my mistake!

Plastic bag
From Wikipedia, the free encyclopedia
Plastic food bags/pouches - plastic bag or pouch is a type of flexible packaging made of thin, flexible, plastic film. Plastic bags are used for containing and transporting foods, produce, powders, ice, chemicals, waste, etc. Most are heat sealed together. Some are bonded with adhesives or are stitched.

Plastic bags usually use less material than comparable boxes, cartons, or jars, thus are often considered as "reduced or minimized packaging". Depending on the construction, plastic bags can be well suited for plastic recycling. They can be incinerated in appropriate facilities for waste-to-energy conversion. They are stable and benign in sanitary landfills. If disposed of improperly, however, plastic bags can create unsightly litter and harm some types of wildlife.

Bags are also made with carrying handles, hanging holes, tape attachments, security features, etc. Some bags have provisions for easy opening and re-closing. Some bags are sealed and can only be opened by destroying the packaging, providing some tamper-evident capability.

Plastic shopping bags are usually made of polyethylene. This can be low-density , resin identification code 4, or most often high-density, resin identification code 2.
Although not in use today, plastic shopping bags could be made from Polylactic acid (PLA) a biodegradable polymer derived from lactic acid.[1] This is one form of vegetable-based bioplastic. This material biodegrades quickly under composting conditions and does not leave toxic residue. However, bioplastic can have its own environmental impacts, depending on the way it is produced. Recyclability of this experimental material is unproven: resin identification code 7 is applicable.

So you ask why the education lesson on plastic bags? Well, I needed a refresher. See I have sold plastic bags for 11 years and during the 4th quarter last year I completed a custom order of bags that were going to be made over seas and well.......I put Hi-D on the order. Hi-D bags are a very inexpensive "cheap" looking and feeling plastic bag similiar to what you get when shopping at a discount store. They are ugly and noisey. They do serve a purpose for those that use them. They are meant for a one time use, they are inexpensive and very strong. But Cheap just the same. Well, I sold an order of custom bags as Hi-D to a higher end store that wanted Lo-D and deserves Lo-D. Thankfully this customer accepted my apology and we are moving to correct the problem quickly. So yes, I made the mistake.

But I wonder, I made the mistake in 2007 but some people in 2008 might think that someone long ago made the mistake of creating the plastic bag to begin with especially since so many do not understand the types of plastic bagss, what types are recyclable and where to recycle them at.

I live by the standard: everyone makes mistakes, its how you handle your mistake, the moving forward and correcting it that matters. I feel terrible.

Here are some interesting links that pertain to plastic bags.

The link below is for Progressive Bag Allaiance's Top 10 Myths about Plastic Bags.
Its very informative. www.plasticsindustry.org/about/fbf/myths+facts_grocerybags.pdf

The same group has a consumer info section that speaks of debunking myths about plastic bags. There are some really interesting facts in here. www.plasticsindustry.org/about/fbf/consumerinfo.htm

This link is about the history of plastic...I just learned it dates back to 1862! Can you believe that? This article also provides information on the materials used to make plastic bags and the difference of Hi-D and Lo-D.
http://pubs.acs.org/cen/whatstuff/stuff/8238plasticbags.html

My Green Apple Girl

Eastbayri.com - Sakonnet Times

< Back Friday, May 30, 2008 e-mail this story | print it

Its all about the packaging and there couldn't be a better picture then my girl on the bottle.


Jones Soda finds its green apple girl


The photo of Ashley Roggero that started it all, snapped while she rested after a day at the beach.

PORTSMOUTH — On a hot day last summer, 10-year-old Ashley Roggero, skin salty after hours of swimming and sunbathing with her family at McCorrie Beach, stretched out on the living room couch at home as the late-afternoon sunlight slanted in through the window.

That's what her father Jimmy saw, and he captured the moment with a photograph.

"We had just gotten home from the beach and she was pooped," said Mr. Roggero. "I thought it would be a cute picture."

Later a relative sent the family a case of Jones Soda that advertised a contest seeking photographs to be made into soda bottle labels, and they thought of Jimmy's photo.

"I thought it would be neat to be on a soda bottle," Ashley said.

Ashley, who is now 11 and in sixth grade at Portsmouth Middle School, has modeled before. When she was one year and two years old, she was photographed for advertisements used throughout Rhode Island.



The Portsmouth 11-year-old holds her prized bottle of Jones Soda in her favorite flavor: green apple.

She's no longer interested in modeling, though with her long sun-bleached blond hair and dimpled smile, she might still qualify.

Ashley has big plans to start up her own businesses and to play professional golf. She has a 35 handicap this year and hopes to get a sponsor to do the local amateur circuit. An avid surfer for four years (her favorite spot to hit the waves is at Surfer's End on Second Beach), she wants to open her own surf shop some day. But for now, she makes her own beach-glass jewelry, selling at craft fairs, and in two Portsmouth stores: Second Hand Rose and Natures.

The profits she's made from her jewelry line she reinvests back into it. She is expanding the business into shark-tooth and shell necklaces and bracelets and packages of make-your-own beach glass jewelry.

"I like running my own business," Ashley said. She dreams of her surf shop, which would carry boards and swim wear, as well as her jewelry line.

"Ashley's always tried to come up with business ideas of her own," said her mother, Jane. Ms. Roggero said Ashley takes after her parents, both self-employed entrepreneurs.

And the winner is ...

The family entered the photo, with Jimmy's caption, "Just Jonesing in the Sun," last October. They checked the website of the Canadian soda company and learned that 800,000 photos had been submitted. The winning photos were chosen by online voting so the Roggeros enlisted help from friends and family. And then they waited for the results.

They didn't hear back from Jones Soda until March when a letter arrived with a dozen glossy labels featuring Ashley in black-and-white.

Ashley's will be the face of Jones Soda's green apple.

"It's my favorite flavor" of Jones Soda, she said.

But not every green apple soda will have a label with Ashley on it since the company chose several submissions for each of its flavors of soda. It's sold in some major grocery stores, but the Roggeros have yet to find the Ashley bottle. So they made one from their own cache of labels, taping it to a green apple Jones Soda bottle.

By Jill Rodrigues

jrodrigues@eastbaynewspapers.com

My Beach Designs gets help from this Packaging Consultant

As of May 23, 2008, My Beach Designs of Portsmouth, RI is open for business and has shipped their first orders to customers in Cape Cod, Boston, Salem Massachusetts as well in Rhode Island.

I helped My Beach Designs owner, Ashley, with her packaging and labels. Since it was a start up company it was important that her minimums were low along with low product costs. We did it.

I started by locating a clamshell manufacturer that would work direct with other wholesale companies and not through distributors. They offered low minimums with affordable pricing. The clamshell offered Ashley with the opportunity to show off the contains of her kits without the worries of theft or damage.

The My Beach Designs' label is a four color process label that required a higher minimum to achieve a price point that worked within the budget. So we opted for a digital printed label which allowed a lower minimum with an affordable pricing just to get up and running. A professional label will replace the digital label in the next few weeks and the buyers of the product will not know the difference. Quality is important at all levels of product development and fulfillment.

Check out My Beach Designs blog for additional images and more information at http://mybeachdesigns.blogspot.com.

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Using Retail Packaging for Fundraising

Fundraisers are missing the retail packaging boat!

So many fundraisers solicate for product donations and then sell tickets to a raffle or have a silent auction for those solicated products its a great idea but honestly how many products do they get and how much money is earned from those events.

Add a retail packaging option to your raffle or silent auction.

All those wanting to purchase a ticket or place a bid must first purchase a decal, pen, pencil or some other token product that you have had made with your event/organization logo imprinted on to it. Refer to it as an entry fee.

ie. You could have vinyl 5 x 4 oval decals imprinted with one color logo made
250 for .83 each or
500 for .45 each or
1000 for just .26 each

You can sell them easily for $2.00 each. This gives the fundraising an additional income and gives your customer something to take home in case they do not win the raffle or auction.

Or if you are selling raffle tickets or silent auction tickets at a fair or trade show then sell a shopping bag that the customer could carry their other purchases in.

ie. You could purchase a one color imprinted paper shopping bag - white 8 x 5 x 10
500 for .60 each or
1000 for .49 each

You can sell them for $1.00 or $2.00 each stating that the purchase will benefit your organization.

You could also sell a pen or pencil at the raffle or silent auction table for people to fill out their tickets.

There are plenty of other ideas too. Fundraisers need to be creative.
With the "Green" movement, a bio friendly bag or product could always be sold with a portion of the sales going back to a "green" group.

Retail Stores can support their local organization by offering a product for sale in their shop that favorite charity. Always ask for their permission first.

If you have any fundraising suggestions using retail packaging let us know. We can pass the ideas along.

Green Gift Wrap

Yes, I am still on the green thing!

Is there "green" gift wrap? Of course, One manufacturer's line in particular called Natural Age can be purchased in reams and the price is competitive to its "not so green" gift wrap siblings. Natural Age gift wrap has a variety of natural colors and is made from 100% recycled kraft paper. If a solid color paper isn't what you are looking for then add an embossing to the wrap and living it up. The embossing shouldn't cost you anymore then $10.00.

Another manufacturer prides themselves on the fact they converted their rotogravure ink systems to 100% water based. This change in their printing process reduced emissions, eliminated solvent and ink waste, and created a better environment. They did this before water based inks were widely used or developed. Their paper comes from mill that support environmental initiatives from local to global programs and that are involved with WWF (World Wildlife Fund), SFI (Sustainable Forest Initiative), FSC (Forest Stewardship Council), and are concerned with responsible forestry and recycling. And all of their gift wrap papers are recyclable. Their facilities have all been constructed or updated bringing brought about energy savings, efficiency in operations, and better outdoors environment.

I am sure their are other gift wrap companies bettering their business by producing what everyone is looking for - and that is green products and a safer enviroment. You have to think they live in this world, they make a living creating wonderful gift wraps for us to use in gift giving and they want to continue both so why wouldn't they produce "green" giftwrapping.

Find out today what is new in the gift wrapping industry, Ask your retail packaging provider today to show you gift wrap that is "green" or call Gift Box Corporation (1-800-giftbox) or visit their web site (www.800giftbox.com) for more information.
You might be surprised to find out that you are already using a "green" product.

They are many great ideas for using recycled newspaper and maps or reusing giftwrap from past gifts but doesn't your customers deserve new green gift wrap options? Look into it today and of course annouce you "green" options.

Mail Order, Online, Customer Service or Sales Rep?

How do you purchase your retail packaging?

Do you purchase your retail packaging from a mail order catalog, from an online/website service, over the telephone with the help of a customer service tech or with a sales representative? I am curious what is the most used option for purchasing retail packaging products.


As a retail packaging sales representative, I know that most retail store owners receive more benefits from working with a sales representative in their retail location the those that do not work with a sales representative. I also know that isn't true for most. I believe that working with a sales representative is beneficial to your business because that person knows your store and your community. Even if they only visit your store once a year they know you and the look you are acheiving with your store appearance.

The online and mail order options for ordering allows you the opportunity of convenience but you will never know if there is more available then what is on the pages of the catalog or web site.

Customer Service techs have a wealth of knowledge about the stock products the company has but usually not a lot of information concerning custom products though they can direct you to territory sales representatives or product developers that can help you further.

So how do you order your retail packaging products?

Any input? It would be accepted.

For all you viewers with an opinion, you are welcomed to reply to this post.

How important is coordinating retail packaging to your business?

Do you feel it is important to have matched packaging or not?